From hidden expert to recognized authority
You have already done the work. This is the year you get on stages.
Limited to 10 experts in 2027: four guaranteed stages, the Private Mastermind all year, and the promotion that puts your name in front of the people who hire experts like you - and who tell others about them.
Applications are reviewed in the order they arrive. Apply now to take your spot for 2027.
- Spots
- 10 for 2027
- Term
- Full year
- Investment
- By application
- Includes
- Private Mastermind
Four stages, one year
Every spot includes all four. They are scheduled across the year so your visibility never goes quiet for long.
VIP Masterclass spot
Your own teaching slot at a monthly VIP Masterclass, in front of a curated audience of 40+ entrepreneurs, coaches and consultants.
In-person pro podcast
A full professional episode, recorded in person, not over a webcam. Your story, your method, your positioning - captured properly.
VIP Expert Panel
A seat on the panel beside other experts, in front of a live audience - your chance to showcase your expertise.
Big annual conference
The largest stage of the year, shared with a guest celebrity speaker. The audience is bigger, the cameras are on, and your name sits on the same poster.
The year around it
- Promotion as a featured speaker
Your name and face on the event poster, the announcement posts and the invitations that go out to the list.
- A prepared talk, not an improvised one
We work through the angle and the structure with you before you go up, so the talk sells your expertise instead of describing it.
- Access to the VIP ecosystem
Access to all our 12 VIP events in Ottawa across the year, not only the ones you speak at - the network is the point.
- Content you own
Podcast episode, stage photography and speaker reels - your business assets to use wherever you sell.
The VIP Speaker Mastermind
From stagnation to accelerated growth. The stages put you in front of an audience - the Mastermind is what makes sure the year actually changes your business. A private Mastermind of advanced entrepreneurs, once a month.
The private meeting
Once a month the group sits down together in Ottawa. Real numbers, real bottlenecks, and a decision made before you leave.
- Advanced entrepreneurs, experts and consultants
- Hot seats on what is actually blocking you
- One clear commitment for the next 30 days
The weekly visibility call
A working call on your visibility: what you published, what you pitched, which stage comes next. It is where the talk, the offer and the follow-up get sharpened between events.
- Prepare and debrief your four stages
- Feedback on your positioning and offer
- Momentum between the monthly meetings
Who sits beside you
Ten spots for the year, and a selection interview before anyone joins. You are in the group with peers at your level - people who can open doors, refer work and tell you the truth.
- Selection interview before you join
- Limited capacity each year
- Referrals and partnerships from inside the group
Who this is for
Ten spots means we turn people down. Read both columns before you apply.
- You already deliver results for clients and the work speaks for itself.
- Your growth problem is recognition, not competence.
- You sell to entrepreneurs, coaches, consultants or experts.
- You can be in Ottawa for your dates and show up for the audience.
- You treat a stage as a long game, not a lead magnet.
- You are still deciding what you do and who you do it for.
- You want one stage, once, and no relationship with the audience.
- The talk would be a pitch from the first minute.
- The investment would be uncomfortable this year - start at an event instead.
The selection process
Four steps. No pressure calls, no rush - but the spots go in order of application.
- 01Application
A short form about your expertise, your audience and the talk you would give.
- 02Profile review
We look at your work, your positioning and what our audience would gain from it.
- 03Selection interview
A conversation with Joël about the year, the talk and what you want it to produce.
- 04Onboarding
Your four dates are booked, the promotion starts, and the talk preparation begins.
Ten spots. Take one.
Four stages, a full year of promotion and the visibility that comes with it. Applying takes a few minutes and starts your process in becoming a VIP Speaker.
Apply for VIP SpeakerReviewed in the order they arrive - most 2027 spots fill before the year startsQuestions first? Write to joel@joelpoirier.ca